Sephora will match the regular retail price of select department-style retailers like Macy's, Nordstrom, and Bloomingdale's within about a week of purchase — but not Amazon, and not any sale or coupon-driven price.
Only Regular Prices at Similar Retailers Count
Sephora's matching is narrower than it first appears: it only applies to the identical item's regular retail price at a comparable retailer, not a price driven by a coupon, Black Friday sale, or general store-wide discount. If either Sephora or the competitor has the item on clearance or already discounted with a Sephora promo code, it doesn't qualify. There's also no post-purchase price adjustment — if a price drops after you buy, Sephora's process is to return the item (within its normal 30-60 day return window) and repurchase at the new price rather than refunding just the difference.
| Eligible retailers |
Select department-style retailers such as Macy's, Nordstrom, and Bloomingdale's carrying the identical item |
| Amazon |
Not matched |
| Time window |
Roughly within a week of purchase |
| Item match requirement |
Identical item and brand — similar products from different brands don't qualify |
| Not eligible |
Prices driven by a coupon, Black Friday, or general sale, and any item on clearance or already discounted with a Sephora promo code |
| Price drops after purchase |
No refund of the difference — return the item within Sephora's standard return window and repurchase at the new price instead |
Because the exact matched-retailer list and time window can be updated, confirm current details with Sephora customer service before counting on a specific match.
Frequently Asked Questions
Does Sephora price match?
Yes, for the regular retail price of the identical item at select comparable retailers, within about a week of purchase.
Does Sephora price match Amazon?
No, Amazon is not matched.
Can Sephora match a Black Friday or coupon price?
No, sale, coupon, and promo-code-driven prices are excluded from matching.
What if a price drops after I buy something at Sephora?
There's no refund of the difference — you'd need to return the item and repurchase it at the new price within Sephora's normal return window.
